Excellent day in London the highlight being a visit to Design Bridge, a fantastic Branding Agency in London. Fortunately I went online and booked on this visit before going down as all the Studio visist were full.
We were invited to a meeting room where we met Christian Bird and some other members of the Design Bridge team. Design bridge have studios in London, Amsterdam, Singapore and Mexico.
They presented some of their work and also passed around some Bottle packaging they designed. The real highlight for me was on one of the style boards for The Matliki Coconut Liquer included the Ian Dury & the Blockheads Albums which Barney Bubbles had designed.
I actually asked who was inspired by Barney bubbles to which Christan said he was his favourite designer!
Tips from Design Bridge:
- Really get under the skin of the brand
- Feed your head
- Rich use of language and storytelling - Avoid cliches
- The power and meaning of things
- Search the archives/history
- Think about Emotional connections
- Tactile qualities
- Build in personality
- Can get a job through competitions
- Ideas
- Be yourself
Leeds College of Art at D&AD
I only had one day in London and as a result found D&AD quite intense to say the least! Some really inspiring work and great to see the varied approaches to exhibiting work. Great to have tactile stuff such as books
These were the photos I took:
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